Whisky Van Gogh Go

Terribly Important, Terribly Insightful, Terribly
Influential, Terribly

So Apple’s threatening to shut down the iTunes music store if publishers don’t absorb the cost of higher royalties to musicians. Funny, a few months ago the buzz was about how the record industry just wanted the iTunes music store to go away. I wonder if any of them will have the stones to call Apple’s bluff.

Just so we’re absolutely clear on this, on a $.99 cent track sale…

  • $.29 goes to Apple, upon which they are “barely” turning a profit
  • $.61 goes to the record company
  • $.09 goes to the artist.

So who’s in the best position to lose $.06 of their share? The record industry would rather see the prices of individual tracks go up. An iTunes track is dirt cheap — $.50 in “real,” pre-Bush dollars — so maybe they’ve got a point.

The NDA is gone, iPwn developers breath a sigh of relief, I wait anxiously for the first book on iPwn programming.